While many of us have been benefiting from this service, very few people know how this business originated and where it stands today.
- The Beginning
The history of car rental businesses is believed to date back to 1916, when the first assembly line car, the Ford Model T, was lent out by a man named Joe Saunders to local and visiting businessmen. It didn't take long for Saunders to realize that he had landed upon a lucrative business idea and soon he turned his small business into an independent timaru car rental company whose operations spread to 21 states.
- The Competition
As in any other business, profitable ideas are soon stolen by competitors and sometimes those competitors become even larger and more powerful than the entrepreneur who intercepted the idea. When others found about Saunders' business and how profitable it can be, many car rental agencies soon began sprouting in different parts of the world; all coming up with different offers, packages, and rates to distinguish themselves from the others. This also helped driving down rates that were previously being offered when the industry was controlled by a few.
- The Industry Began to Grow
Some years later, when the number of airline passengers began to grew, the tourism industry received a huge boost. As a result, more and more people began traveling to different cities and countries and they all wanted an affordable and convenient means to travel around in the foreign land.
During the same time, several airport car rental companies also entered the market. Unlike other car rental agencies, wanganui car rental focused mainly on building franchises on all major airports. This allowed companies to attract totally new clients that had just landed into the foreign land.
- The Industry As It Stands Today
The car rental industry, like every other business, has experienced several ups and downs, especially amid the recent economic turmoil that hit several countries. On the other hand, the industry has expanded its wings by the entrance of huge automobile companies who began their own car rental business. Today, while there are several independent car rental agencies, most of the industry is still controlled by large multinational companies.
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